Is Affiliate Marketing Dead? [The Shocking Truth.!!]

Is affiliate marketing dead?

Is affiliate marketing saturated?

Probably you want to get started with affiliate marketing and constantly worried about whether it will work for you or not.

Or maybe you are already into it but not generating the revenue you expected is making you nervous.

Whatever the reason may be, in this post we’ll discover, is it a profitable idea to get into the affiliate marketing in today's time?

Before we get started let’s take a look at some of the interesting statistics and forecasts about affiliate marketing.

The United States alone has spent $5.7 billion in 2017 in affiliate marketing and is expected to spend $8.2 billion by the year 2022.

Japanese companies have started investing heavily in affiliate marketing and as per the research conducted by Yano research institute, Japan will spend close to 406 billion Japanese yen by the fiscal year 2021.

Is affiliate marketing dead - affiliate marketing japan

Why are we even considering the statistics from a small country like Japan?

Well, you may be surprised to know that, Rakuten one of the largest affiliate networks in the world is headquartered in Tokyo, Japan.

If you take a look at the “affiliate marketing” trend on Google Trends, the graph on the rise since the year 2004.

The statistics above suggest that affiliate marketing is still in demand for the last many years and the countries around the world are spending more money on it.

Here’s the quick answer to the question, is affiliate marketing dead?

NO, affiliate marketing is not dead. In fact, it’s still one of the most effective forms of online marketing and companies around the globe are spending more on affiliate marketing. But the way people do affiliate marketing has changed a lot over the years.

Over the years the affiliate marketers have used several channels for promoting the affiliate programs like free blogs, WordPress blogs, forums, social media sites, display advertising, video marketing so on and so forth.

Many of the channels are still working and others have faded away over time.

There are a ton of reasons why affiliate marketing does not work for many and others make a consistent revenue out of it every single month.

Let’s discuss everything about this highly versatile industry and try to understand why everybody gets different results with affiliate marketing.

Is Affiliate Marketing Dead?

Is affiliate marketing dead

Photo by Andrea Piacquadio from Pexels

While we have seen so many success stories on the internet, the reality is there are more failures.

In fact, only a handful of people taste success with affiliate marketing for many reasons.

Let’s try to find out the reasons why many people think that affiliate marketing is dead or doesn’t work at all.

1. Quitting Too Early

The very common reason for more failures is that many people who get started with affiliate marketing quit it very early.

They fail to understand that like many other businesses, affiliate marketing should also be treated as a business and not as a way to make some quick bucks.

The majority of the newbies and even experienced marketers make the same affiliate marketing mistakes over and over again.

Quitting early on any business or even in life doesn’t yield any results.

Affiliate marketing is no different and must be given time before giving a call to quit.

In order to do affiliate marketing effectively, you need to master a few skills first, for example, setting up a website, writing the content, video marketing, traffic, SEO, email marketing, etc.

Then you need to consistently repeat a few steps over the years without getting tired, specifically creating the content.

And that’s where the majority of the affiliates fail.

It’s easy to choose the path of affiliate marketing but difficult to walk alone on it for years.

The key takeaway here is that, don’t give up on affiliate marketing very easily rather take every hurdle you face as a challenge and work on overcoming it.

The successful affiliate marketers are those who stick to their plans for months or even years.

2. Setting Too High Expectations

Another main reason people fail at affiliate marketing is that they set too high expectations.

There is no problem at all in setting high expectations, but that also comes with a great deal of commitment.

The majority of the beginners have some amount in their mind that they want to earn out of affiliate marketing.

But maybe they fail to understand that in order to earn X amount, you need to work for Y hours every single day and grow your business.

It’s all hard work.

Affiliate marketing needs you to invest time or money or sometimes both.

So, before setting up the high expectation make sure to ask a few questions to yourself.

How much time will you be able to spend every day on growing your business every single day?

Do you possess all the required skills to run a successful affiliate marketing business?

Are you willing to work really hard by sacrificing time for months or even years?

In fact, for the initial few months even forget about making any money and only focus on learning the required skills and develop a habit of working on some of the repetitive tasks.

3. Not Developing The Required Skills

Don’t think that you know everything.

I made this mistake back in 2012 when I was just getting started.

Rather than learning all the needed skills in one shot, I wasted years of my time in learning everything into the pieces.

Moreover, I missed out on developing many crucial skills that one needs to run a successful affiliate marketing business.

Affiliates who think that they know everything and make the mistake of not learning from fellow affiliates or competitors don’t survive in this industry for long.

There are plenty of free resources available on the internet at your fingertips that teaches you the basics of affiliate marketing.

The problem with the free tutorials is that they don’t teach the advanced and the most important techniques for doing affiliate marketing in the right way.

And that does make sense, right?

Being affiliate marketers, they do want to sell some sort of training or course.

In fact, as I just mentioned, without proper training, you will end up wasting your precious time only to get the frustration at the end.

Hence, consider taking a reputable affiliate marketing course that teaches everything from scratch.

Here are the top recommended affiliate marketing training courses that are trusted by hundreds of thousands of people worldwide.

The benefit of taking up the right training is that it helps you develop the required skills and avoid the mistakes made by others.

4. It’s Not a Make Quick Money Scheme

If you were looking for an answer to the question, “Is affiliate marketing dead” just because you could not make some quick bucks with it then please stop reading the post further.

Because affiliate marketing is not a “make quick money scheme” that will pour in thousands of dollars into your bank account by doing nothing.

Those who make some quick bucks by posting their affiliate links here are only destroying their reputation online.

In fact, you may even get banned by the merchant or affiliate network if you use illegal promotion methods.

The people with that kind of mindset don’t survive long in this industry.

Affiliate marketing is no different than any other business and involves pure hard work consistently for months and years.

It’s as if you invest your time and money in developing a money-making asset for yourself.

Rather than treating it just like a hobby, show some patience in building a legitimate and profitable online business.

5. Not Knowing What You’re Promoting

Almost the majority of all the aspiring affiliate marketers make this mistake specifically in the beginning.

They are clueless about what to promote and what not.

They read some article on the internet or watched a video on YouTube and blindly start promoting anything.

This is never recommended.

It’s very crucial that you are well aware of the products you are promoting.

The internet is full of filthy and scam products.

Imagine you were the same customer who bought such a scammy product and got nothing in return.

It’s very distressing from the point of view of the customer if they don’t get the value in return for what they paid.

When you are ready to start promoting, invest some time to decide the right niche first.

Next, identify the profitable keywords and the products in your niche.

Get the feedback of the customers who have already tried the products or try it yourself first before you sell it to other people.

If you don’t know how to find the right keywords and products then make the use of the tools that can do that for you.

Bottom Line

From whatever we discussed here, I hope you got your answer for whether affiliate marketing is dead or not.

Remember, you are not alone in this race, there are people who are behind you and there are those who are far ahead of you.

Everyone is making money with affiliate marketing based on how much value they are offering to their customers.

Those who offer zero value, you guessed it right make nothing and think affiliate marketing is dead.

Before wrapping it up, my last recommendation is that consider affiliate marketing as a way to build a legitimate online business and there is nothing that can stop you from becoming successful.

About the author 

Hardik Raval

Hardik is passionate about helping people launch their own online business. He loves to talk about online business ideas, affiliate marketing tools, tips and other sources of residual income available on the internet.

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