After being in the world of online marketing for years, I've come across a ton of useful tools and products.
These tools are very essential to make our life easy and scale up the business quickly.
In order to achieve success at any business, you need the tools to do the heavy lifting for you.
These tools could either 100% automate a few tasks or reduce the effort that eventually helps to save time and costs.
Start your business with the wrong technical foundation and you'll struggle your life to run it smoothly.
On the other side, if you have the right tools in place when you are just getting started, all your focus will be shifted to one thing, i.e. to grow your business.
You may or may not need a few of the tools that I recommend depending on the nature of your business.
For example, if you are running just a blog, you may not need a membership site tool.
Make sure you go through all the recommended tools and identify the ones that could be essential for your business.
Some of the tools below may contain the affiliate links. This means that if you buy that particular tool by clicking on the link, I will earn a commission.
Founded by Gael Breton and Mark Webster, Authority Hacker is the most trusted online marketing training course.
Authority Hacker provides you the ultimate actionable blueprint for launching a successful authority site in an easy-to-understand step by step process.
Both Gael and Mark have years of experience in running the authority sites and they have generated millions of dollars in revenue from this business model.
Want to learn more? Read my full about Authority Hacker Review.
Wealthy Affiliate is not just a training course but it's a community of internet marketers and online business owners.
Essentially it's an affiliate marketing training and platform that equips you with all the tools needed to launch a successful online business.
Apart from the affiliate marketing training, it offers domain registration and hosting (SiteRubix), keyword research tool (Jaaxy), live weekly webinars, website security and backups, live-chat support and much more.
Want to know more? Read my full Wealthy Affiliate Review.
Bluehost was founded in 2003 and hosts more than 2 million websites from all over the world.
Bluehost is one of the top domain registrars and hosting providers in the world and top recommended hosting platform by WordPress.
Bluehost also offers Shared hosting, managed WordPress hosting, cloud hosting, VPS hosting, and dedicated servers.
The Bluehost offers the cheapest shared hosting plans that start at as little as $3.95 per month and at the same time offers the industry-standard uptime i.e. 99.99%.
Founded in 2004 in Bulgaria, SiteGround is another WordPress recommended hosting provider and hosts more than 2 million websites as of writing this.
SiteGround is famous for its near-perfect uptime i.e. 99.99% and gives you a guarantee of free services if the uptime dips below this mark.
It offers industry-standard plans for shared, WordPress, WooCommerce, cloud and dedicated hosting.
Keyword Research Tools
SEMRush is my favorite keyword research tool, in fact, it offers many more services than finding profitable keywords in any niche.
It is is used by top marketers and large enterprises to stay ahead of their competitors in the online space.
SEMRush offers a range of tools for SEO, display advertising, online marketing, social media, and competitive research.
Keyword magic tool, site tracking, and site auditing, and position tracking are a few of the top tools from SEMRush.
Jaaxy is a keyword research tool from Wealthy Affiliate and suggests the hottest and most profitable keywords in any niche.
It's the only keyword research tool that shows the exact number of competing websites ranked in Google for the keyword in question.
In addition to the keyword suggestions, it offers keyword alphabet soup tool, content brainstorm tool and keyword position tracking on Google, Bing, and Yahoo.
KWFinder is a powerful keyword research tool from Mangools that has many other SEO tools such as SERPChecker, SERPWatcher, LinkMiner, SiteProfiler, etc.
It's the best tool for finding out the hidden long-tail keywords that have high search volume and low competition.
It offers one of the most accurate keyword difficulty metrics compared to other tools in the market.
Simply enter the keyword or your competitor's URL and it will come up with the profitable keyword ideas in your niche.
Landing Page Builders
Instapage is one of the best tools in the industry when it comes to building the converting landing pages for websites and paid ads.
It's not just limited to the landing pages but offers a range of other products for ad agencies, small businesses, and large enterprises.
The key features of Instapage include an intuitive drag-and-drop builder, lead capture, unlimited A/B split testing, heatmaps, real-time reports, 3rd party integrations, security and much more.
Read my in-depth Instapage Review to know more.
The beauty of BuilderAll is that it's made for everyone because it offers one of the low-cost, all-in-one landing page and sales funnel builder.
In fact, it also has a forever free plan and a 14-day free trial for other paid plans.
BuilderAll could be an ideal tool for individuals, small marketers, and businesses with a limited budget.
Want to know more about BuilderAll? Read my comprehensive BuilderAll Review here.
Unbounce helps marketers, store owners, and online business owners build beautiful landing pages, pop-ups and sticky bars.
It offers DFY landing page templates, PPC, social ads, email marketing, and many other features for websites, eCommerce, SaaS, agencies and large enterprises.
Furthermore, you will find many modern and responsive Unbounce templates on the ThemeForest marketplace.
Read my full Unbounce Review to know more about how it works.
Sales Funnel Builders
Founded by Russell Brunson, Clickfunnels is everyone's favorite sales funnel builder platform.
It gives you everything you will ever need to market, sell, and deliver your products and services online.
It's an end-to-end solution for creating the simplest to most advanced sales funnels for any type of online business such as a sales page, a lead capture page, an online course, a membership site, an eCommerce store.
Want to know how Clickfunnels works? Read my full Clickfunnels Review here.
I am sure a very few people know about Kyvio, which was created by entrepreneur Neil Napier.
Kyvio is an all-in-one solution for creating landing pages, sales pages, sales funnels, online courses, membership websites, etc.
It offers the easiest drag-and-drop funnel builder and has over 150 done-for-you funnel templates ready to launch any type of funnel.
Read my full Kyvio Review here to know more about it.
GetResponse Autofunnel is the brand new tool from GetResponse that offers automated sales funnel generators.
It facilitates all the tools required to create sales funnels, webinar funnels, lead funnels, and product launch funnels.
Other features include payment processors support, on-click upsells, automated order confirmation, abandoned order emails and much more.
Know more about GetResponse Autofunnel here.
I don’t think that GetResponse even needs any introduction since it has been a successful email marketing tool since 1998.
Getresponse offers a range of solutions, for example, email autoresponder, AutoFunnel, landing pages, sign up forms, marketing automation, webinars, etc.
It is an ideal email marketing tool for everyone, from small marketers to large Enterprises.
Here's my full GetResponse Review, read on to know more.
Many people think that ConvertKit is just an email marketing tool but that's not the case.
In addition to the email automation, ConvertKit offers you to build beautiful signup forms, automation workflows, landing pages and much more.
ConvertKit was launched in the market very late in 2013 but quickly gained momentum due to its powerful features and performance.
Read my ConvertKit Review to know more.
Founded in 2003, ActiveCampaign is another popular email marketing platform that offers a range of other services such as marketing automation, sales automation and CRM capabilities for small to medium-sized businesses.
Activecampaign offers a ton of features for bloggers, agencies, Saas product owners and eCommerce store owners.
A few top features include subscription forms, email segmentation, A/B Split Testing, site tracking, event tracking, SMS marketing, machine learning and much more.
Read my full ActiveCampaign Review here.
WordPress Page & Theme Builders
Thrive Architect is the most advanced visual page builder from Thrive Themes that can be used to create the landing pages for WordPress websites.
The pages created with Thrive Architect are beautiful, engaging and conversion-focused.
It facilitates you with all the visual elements that you need for creating any type of professional-looking landing page, for example, sales pages, opt-in pages, webinar pages and more.
Read my full Thrive Themes Review to know more.
Elementor is the only WordPress page builder tool that is free and trusted by more than 3 million website owners around the world.
There is a premium version of Elementor as well that offers many more features.
It offers the simple yet modern drag and drop interface to build the beautiful pages.
When you install this plugin to your WordPress site, it will replace the basic WordPress editor with its live frontend editor where you can design your website live.
Divi Builder By Elegant Themes
Divi Builder from Elegant Themes is a complete design framework for creating pages for WordPress sites.
Divi Builder is a highly customizable framework and you have control over every element on the page.
With its simple drag and drop interface, anyone with little or no coding experience should be able to design beautiful landing pages quickly.
Thrive Themes is the modern way of building powerful and conversion-focused WordPress websites.
It offers a range of WordPress themes and plugins like Thrive Theme Builder, Thrive Architect, Thrive Leads, Thrive Quizzes, Thrive Apprentice, Thrive Ovation, Thrive Ultimatum, etc that can be used to turn any WordPress website into a profitable online business.
The WordPress tools can be bought individually or as a whole bundle through as a quarterly or annual membership.
GeneratePress is a multipurpose WordPress theme and is used by more than 2 million websites all over the world.
It's a lightweight theme that is fast, secure, stable and search engine optimized.
The GeneratePress theme is available for free and has a premium plugin that adds more functionality and customizations.
Astra is the fastest growing WordPress theme with 70k+ active installs that offers elegant and stylish design.
It's compatible with all the major page builders like Elementor, Beaver Builder, Divi, Site Origin, Visual Composer, etc.
It's a highly customizable theme with unlimited options for layout settings, headers, colors, typography, and graphic elements.